Hello to the amazing women of the Mondelēz Advancement Roundtable!

I’m incredibly honored to be your coach, and so glad you’re investing the time in YOU!

I’ve created this page for you with extra resources so you can continue to get the support you need for your specific issues and most importantly, TAKE ACTION. You’re welcome to share any articles, videos, or other tools here with your teams and colleagues as relevant.

Plus, if you don’t currently get my weekly email tips & strategies I send to my Insider Community, sign up here, free.

Darcy Eikenberg
I’m Coach Darcy, and I’m not virtual, I’m real. Reach out when you need me!

May’s meeting summary:

In our second meeting, we captured celebrations —including a few of you overcoming the “lizard brain” and taking note that action creates confidence, not the other way around. (Remember, there are more resources below).

We dove deeper into the idea of building sponsorship and advocacy, and I shared these points to help you identify and network with potential sponsors:

First, ask “who is in the room where decisions that I care about are being made?”

  • What are the decisions I care about? Promotion? Opportunity? Salary?
  • How do those decisions get made? (If we don’t know for sure, we need to ask. Start with your immediate leader.)

Once I’ve identified a person, as “what are the things they care about?”

  • Your agenda and theirs need to have something in common so that by advocating for you, they also get something they need and value.
  • Connect with them on LinkedIn (always personalize the invitation). Follow the things they write or speak on. You can also set a Google Alert for their name if you wish so that you’ll know if they’ll be at a conference or are published in a trade magazine, etc.

At the same time, ask yourself “How do I want to be known? What are the stories and phrases I want to “stick” when people think about me?”

  • We’re all made up of many layers. But what’s the main one that makes it easier for someone to understand who you are and what you do?
  • Make sure that you are using opportunities to tell more of the stories that support who you want to be, rather than who you might have been or even are now.

YOUR ACTION: Select one person to start building as a potential sponsor. Don’t forget that it may be someone you already know but who needs to understand where you’re going, not where you’ve been.

Sponsorship can be a slow and complex process, but little steps add up to a lot! Have questions? Reach out to me anytime.

More tools here:

Managing Upward: Common Mistakes & 5 Steps to Avoid Them (+ Scripts)

April’s meeting summary:

In our initial meeting, we got to know each other further and began getting clear about what we each want to get from this group  as well as what we can give to the group.

We talked a bit about confidence. I shared that confidence always comes from action—we can’t wait to feel confident before taking action. (More resources about confidence below).

We also began talking about how we can keep ourselves visible and “sell” our value consistently, and talked about how we need to share our success stories more often! We’ll dive into this deeper in May.

YOUR ACTION: find at least one situation where you can talk about something you’re proud of or that’s going well. Take a look at the resources below to help with this.

When we get together next, I’ll look forward to hearing how it went.


Communicating Your Value webinar

Last year, I taught a webinar for the IBS Women’s Network on Communicating Your Value When You’re Doing Everything Else. Maybe you were there! If not, you can watch the replay and Q&A sessions here. The page also includes other resources you may find useful. 

“How to Brag So Others Don’t Gag” trainings

If we want to be visible and communicate our value, we have to intentionally tell more of our success stories. Here are tools that can help you get over the hurdles of “bragging” –they’ll also help you figure out what to say!

How to Brag (Yes, Brag!)

Mastering the Art of Bragging: You Asked; I Answered

More resources on confidence

I mentioned that action builds confidence—we don’t have to wait for confidence to move into action.

If you struggle with confidence, here’s a tool that can help:

How Do You Build Confidence at Work When You Don’t Have the Answers? Here’s What to Say

Also, if you do not have a copy of my book, “Red Cape Rescue: Save Your Career Without Leaving Your Job,” contact Deb and she’ll make sure you get an ebook.